World for all
To be interpreted as the tag line.
To be interpreted as a secondary element in relation to the name.
African Baobab Tree
The traditional site for engagement, dialogue, negotiation, arbitration, etc., under sheltered and safe conditions.
Orange Curve: Creativity
The creative process of engagement in order to reach the highest ideals of a world for all.
Orange is a colour that is closely associated with creativity, or coming up with new ways of doing things.
Red Curve: Aqaba
The steep or difficult path
Choosing complexity and resisting clichés.
Red is a powerful and confident colour. A colour traditionally associated with revolution and difficulty.
Green Curve: Rahma
Mercy / Compassion
The attitudinal mentality that underpins interaction across differences. A necessary ingredient for human solidarity.
Green colour is to be associated with our compassion and mercy. It also reflects an environmental awareness.
Grey Curve: Wasatiya
To be most middlemost
Creates the possibilities of a value-based middleground across markers of difference and allows for the recognition of plurality thus, avoiding extremes.
Grey is the traditional colour associated with neutrality and what is considered to be the middleground.